Wednesday, January 8, 2014

Sega Genesis - How Sega Became a household name


When you think of older video games , they are not many names that accomplished as much as Sega !
Starting in Japan with the Sega SG-1000 (Japan Only)
Then hitting the US market with the Sega Master system , sad to say , No one really jumped on Board with the Sega Master System at first. It was sort of a bomb by todays standards , but in the time after the video game crash , any units that made it to the shelves at stores was a big win for a company.
Granted the Sega Master system did great in Europe , Asia and even South America , but in the US it was all about the NES. That is up to the Release of the Sega Genesis (Mega Drive). Sega Really made there mark with the Genesis in the US with a Great marketing campaign. Nintendo entertainment system has 8 bit graphics , lets double it! Then tell everyone that "bits" are all that matters. Did they know how to market to the North American market or what !! "Bigger must mean better!" Did it work , i would say so , millions of units sold and the system went though 3 different versions in it short life span , not to mention the "add-on's" .
Towards the end of its life span Sega wanted to extend that life of its system , so they made 2 add-on's. First of these was the Sega CD , and the second was the Sega 32x. Both hooked directly to the Sega Genesis , with there own power adapters that made hooking all three together and plugged in at the same time a taxing endeavor . The Sega CD was very buggy and even for the time not graphically impressive. To "make up" for its shortcomings , they framed in the picture on the screen and made it much smaller. Think 12 inch picture on a 40 inch tv boxed in the center. Along with the graphical issues , for the first time in console gaming we had to experience CD load times. If only they knew what they started! The Sega CD hooked to the Sega Genesis from a output port right on the main PCB that you could access by removing a cover. Making the System look like a single monster unit , even more so with the Sega 32x on the top.
The Sega 32x though far better design then the Sega CD , was a even bigger flop , and was rumored to damage the Sega Genesis. At one point Sega was Planing on putting out a Sega Genesis/Sega 32x combo deck called the Sega Neptune. Sadly this never saw the light of day and it is said that only 2 exist in the world. One At Sega Headquarters in Japan , and another one was given to the museum of Classic Gaming Expo. It is rumored that the Neptune Prototype was donated by a former Sega Employee. 
Sega Genesis Model's 1-3 (my systems)
Sega Neptune Prototype

1 comment:

  1. Hey! I'm that guy who made this photo of the Neptune. I had to travel from Russia to Las Vegas to see the mock-up, my crazy dream. Where did you actually get that information about the second mock-up in Sega HQ? I've seen that info several times, but couldn't find any proof. Would be nice to know for sure before I go to Japan :)

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